Mador report · November 2026
Dentists in Italy: who AI assistants recommend
We asked 4 AI assistants where to find dentists in 50 cities in Italy, with 5 questions per city written the way a resident would ask them. That makes 1,000 answers, collected on 3 November 2026.
71% of answers recommend at least one business
708 of 1,000 answers give at least one name to call. With the same method, the true share sits between 68% and 74%; the other answers explain how to choose and name nobody.
Gemini names the most, Claude the fewest
Gemini recommends a business in 99% of its answers, Claude in 9%. Showing up in one assistant does not mean showing up in another.
DentalPro is recommended in 33 of 50 cities
38% of answers name at least one national network or chain. The other recommended businesses are independent, and they change from city to city.
Portals make up 31% of the sites read, business websites 17%
59% of answers link to a portal, 42% to the website of a named business. A site the assistant reads is a site it takes names from.
City by city
| City | Answers | With a business | Most recommended |
|---|---|---|---|
| Roma | 20 | 60% | Marano Dental Experience, Wedental Care |
| Milano | 20 | 55% | Lo Studio Dentistico Restuccia, BDD Studio Dentistico Milano Navigli, Dental-Luc |
| Napoli | 20 | 55% | Studio Dentistico Di Caprio, Studio Dentistico Di Maro, Studio Dentistico Leone |
| Torino | 20 | 75% | Primo, Clinica Dentale Cappellin, DentalPro |
| Palermo | 20 | 70% | Clinica Italdent, DentalPro, Unident |
| Genova | 20 | 70% | Dentista.tv, CDS - La Casa della Salute, Bludental |
| Bologna | 20 | 70% | Primo, Bludental, Centro Dentistico Santa Chiara |
| Firenze | 20 | 80% | Dental Factor, Stibbert Clinica Dentale, Ireos Dental |
| Bari | 20 | 60% | Primo, Studio Odontoiatrico Di Gioia, Bludental |
| Catania | 20 | 75% | DentalPro, Studio Palmeri, Studio Dentistico D'Agata |
| Verona | 20 | 75% | Studio Dentistico Armani, Bludental, Smile Gallery |
| Venezia | 20 | 65% | Doctor Dent, Clinica Dentale Ghiatto, DentiAmo |
| Messina | 20 | 75% | DentalPro, Centri Dentistici D'Andrea, Dental Clinic Messina |
| Padova | 20 | 65% | Centro Medico Lotta-Spadaro, Studio Dentistico Lorello, White Dental Studio |
| Brescia | 20 | 75% | Centro Dentistico Futura, Bludental, Studio Facchinetti |
| Parma | 20 | 70% | Bludental, Caredent, Dentista.tv |
| Trieste | 20 | 80% | Dental Domus, DentalPro, Medicenter Trieste |
| Prato | 20 | 80% | DentalPro, Bludental, Primo |
| Taranto | 20 | 70% | Studio Dentistico Conte, Studio Dentistico De Bartolomeo, Primo |
| Modena | 20 | 75% | Tommaso Grandi Dental Clinic, Bludental, Dentista.tv |
| Reggio Emilia | 20 | 70% | Bludental, DentalPro, Studio De Marco Odontoiatria |
| Reggio Calabria | 20 | 75% | Odontoiatria 32, Studio viMadent, Studio Dentistico Tortorella |
| Perugia | 20 | 75% | Bludental, Dentista.tv, Perugia Dent |
| Ravenna | 20 | 70% | Bludental, DentalPro, Studio Dentistico Ercolani |
| Livorno | 20 | 70% | DentalPro, Crisciani Dental House, Primo |
| Rimini | 20 | 75% | Caredent, Bludental, Alident |
| Cagliari | 20 | 75% | Dentista.tv, Studio Dentistico Piras Denotti, Studio Dentistico Matta |
| Foggia | 20 | 70% | Studio Arciuolo, Dentista.tv, DentalPro |
| Ferrara | 20 | 65% | Bludental, Clinica del Sorriso, Studio Odontoiatrico Sigolo |
| Latina | 20 | 70% | Centro Odontoiatrico Gioia, Bludental, Ambulatorio Dentistico Gabrident |
| Salerno | 20 | 65% | Spirito Centro Odontoiatrico, Studio Dentistico De Sanctis |
| Giugliano in Campania | 20 | 75% | Centro Odontoiatrico Buonanno, Art Dental - Studio Dentistico Pennacchio, Studio Odontoiatrico Cascarino |
| Monza | 20 | 80% | Studio Dentistico Abaco, Primo, Bludental |
| Bergamo | 20 | 70% | Bludental, Centro Don Orione, Clinica Villa Sant'Apollonia |
| Sassari | 20 | 75% | Bludental, Lucariello Odontoiatria, Studio Odontoiatrico Zara |
| Trento | 20 | 75% | DentalPro, HDental, Studi Odontoiatrici WHITE |
| Pescara | 20 | 70% | Primo, Studio Dentistico Guiducci, Studio Dentistico Basciani |
| Forlì | 20 | 75% | DentalPro, Dentista.tv, Bludental |
| Siracusa | 20 | 65% | Centro Dentale Coco, Primo, Agrò Vella Dentisti |
| Vicenza | 20 | 65% | Bludental, DentalPro, Fortuny Centro Dentale |
| Bolzano | 20 | 60% | Dental Institute Bolzano, Family Salus, Maia Dentis |
| Terni | 20 | 70% | Bludental, Studio Dentistico Felici, Vena Odontoiatria |
| Piacenza | 20 | 75% | Primo, Caredent, Studio Dentistico Baruffaldi |
| Novara | 20 | 65% | Caredent, Centri Dentali Zanardi, Clinica Viana |
| Ancona | 20 | 75% | Pelliccia – Studio Odontoiatrico, AGL Dental, DentalPro |
| Udine | 20 | 70% | Bludental, DentalPro, Studio Dentistico Baccarini |
| Andria | 20 | 75% | Dental Plus, Studio Lepidi, Suriano |
| Arezzo | 20 | 75% | Bludental, DentalPro, Primo |
| Cesena | 20 | 75% | Primo, DentalPro, Bludental |
| Pesaro | 20 | 70% | Caredent, Centro Odontoiatrico Mingione, San Raffaele Odontoiatria Integrata |
Download the data
Method
Cities: the 50 most populous municipalities, ISTAT estimates at 1 January 2026. Each city has its own 5 questions, in the language spoken there, the same for every assistant.
Assistants: ChatGPT, Gemini, Claude, Perplexity, with the models of Mador's free scan and web search on. For each question and assistant the most recent answer counts.
An answer "recommends a business" when it names at least one real business in the category: headings, neighbourhoods, portals and public bodies do not count. The interval accounts for assistants answering the same questions (the same method as the Mador Index).
Since 4 November 2026, the order counts the answers that recommend first, then the mentions.
Names appear only where the assistants recommend them, never if an answer advises against them: national networks in the cities where at least one answer recommends them, independent businesses recommended in at least 2 answers in their city.
This data comes from the same work Mador does every day for businesses: it sees where assistants recommend them, writes and publishes the missing pages and measures again to see what changed.
See where your business shows upMador, "Dentists in Italy: who AI assistants recommend", November 2026, mador.ai.